PursuitARK Terms and Conditions
Version: TC.1.00.000
Effective Date: July 9, 2026
Last Updated: July 9, 2026
1. Agreement to Terms
These Terms and Conditions (“Terms”) constitute a legally binding agreement between you (“User,” “you,” or “your”) and InnovateARM Incorporated, a Connecticut corporation (“InnovateARM,” “we,” “us,” or “our”), governing your access to and use of the PursuitARK platform at pursuitark.com and all related services, features, and content (collectively, the “Service” or “Platform”).
By registering for an account, accessing, or using the Service in any way, you represent that you are at least 18 years of age, have the legal capacity to enter into this agreement, and agree to be bound by these Terms. If you are using the Service on behalf of an organization, you represent that you have the authority to bind that organization to these Terms, and “you” refers to both you individually and that organization.
If you do not agree to these Terms, you must not access or use the Service.
2. Intellectual Property and Proprietary Rights
2.1 Ownership
The PursuitARK Platform, including but not limited to its software, source code, object code, algorithms, methods, processes, user interface design, visual elements, scoring frameworks, AI prompt architecture, documentation, and all other components and content developed or provided by InnovateARM (collectively, the “InnovateARM IP”), are the exclusive proprietary property of InnovateARM Incorporated and are protected by United States and international copyright, trademark, trade secret, patent, and other intellectual property laws.
All rights in and to the InnovateARM IP are expressly reserved by InnovateARM Incorporated. No rights are granted to you except as expressly set forth in these Terms.
2.2 Restrictions
You may not, directly or indirectly:
- (a) Copy, reproduce, distribute, publish, transmit, or otherwise disseminate any part of the InnovateARM IP in any form or by any means;
- (b) Reverse engineer, decompile, disassemble, or otherwise attempt to derive the source code, algorithms, or methods of the Platform;
- (c) Create derivative works based on the Platform or any component thereof;
- (d) Sell, resell, sublicense, rent, lease, or otherwise transfer access to the Service to any third party;
- (e) Use the Platform to develop a competing product or service;
- (f) Remove, alter, or obscure any copyright, trademark, or other proprietary rights notice contained in or on the Platform;
- (g) Use the Platform in any way that violates applicable law or regulation.
2.3 Feedback
If you provide feedback, suggestions, or ideas regarding the Platform (“Feedback”), you grant InnovateARM a perpetual, irrevocable, royalty-free, worldwide license to use, incorporate, and commercialize such Feedback without restriction or compensation to you.
2.4 Your Content
You retain ownership of any data, content, or materials you submit to the Platform (“Your Content”). By submitting Your Content, you grant InnovateARM a limited, non-exclusive license to process and store Your Content solely as necessary to provide the Service to you.
InnovateARM does not use Your Content to train external AI models. PursuitARK’s self-calibrating Pwin model uses your organization’s own recorded bid outcomes — wins, losses, and no-bids — to progressively refine the probability scoring algorithm applied to your organization’s assessments. This calibration process operates exclusively on your organization’s outcome data, within your organization’s account, and does not share your data with or contribute to any model used by other organizations or third parties.
3. Account Registration and Security
You must provide accurate, complete, and current information when registering for an account and keep your information updated. You are responsible for maintaining the confidentiality of your account credentials and for all activity that occurs under your account. You must immediately notify InnovateARM at support@pursuitark.com if you suspect unauthorized access to your account. InnovateARM is not liable for any loss or damage arising from your failure to maintain account security.
You may not share your account credentials with any other person or entity, or create accounts for the purpose of circumventing usage limits or obtaining multiple free trial credits.
4. Subscription, Credits, and Payment
4.1 Credits
PursuitARK uses a credit system for access to certain features. Credits may be purchased as one-time packs or included in a subscription. Trial credits and promotional credits are granted at InnovateARM’s sole discretion and have no monetary value. Credits are non-transferable, non-refundable (except as required by law), and may not be exchanged for cash.
4.2 Subscriptions
Subscription fees are billed in advance on the applicable billing cycle (monthly, quarterly, semi-annually, annually, or biennially). Subscriptions automatically renew unless cancelled before the next billing date. You are responsible for cancelling your subscription before renewal if you do not wish to be charged.
4.3 Payment
All fees are stated and charged in US Dollars. Billing is conducted in your local currency at the prevailing exchange rate by our payment processor, Stripe, Inc. You authorize InnovateARM to charge your payment method for all applicable fees. If a payment fails, InnovateARM may suspend or terminate your access to the Service.
4.4 Price Changes
InnovateARM reserves the right to modify its pricing at any time. We will provide reasonable notice of any price changes. Your continued use of the Service after a price change constitutes your acceptance of the new pricing.
4.5 Refunds
Except as required by applicable law, all fees are non-refundable. InnovateARM may, in its sole discretion, issue credits or refunds in exceptional circumstances.
4.6 Account Abandonment and Credit Forfeiture
An account is considered abandoned if there has been no login activity for a continuous period of twelve (12) months (“Abandonment Period”). Prior to any action, InnovateARM will send a written notice to the email address registered to the account at least thirty (30) days before the end of the Abandonment Period, advising the account holder that their account is at risk of being treated as abandoned.
If no login activity occurs within thirty (30) days of that notice, any unused credit balance remaining in the account — including purchased credits, subscription credits, trial credits, and promotional credits — will be permanently forfeited without compensation, and the account will be eligible for closure and deletion in accordance with our Privacy Policy.
InnovateARM’s obligation to honor credit balances ceases upon forfeiture. Forfeited credits may not be reinstated.
5. Acceptable Use
You agree to use the Service only for lawful purposes and in accordance with these Terms. You may not use the Service:
- (a) In any manner that violates any applicable federal, state, local, or international law or regulation;
- (b) To transmit any content that is defamatory, obscene, fraudulent, or otherwise objectionable;
- (c) To impersonate any person or entity or misrepresent your affiliation with any person or entity;
- (d) To upload or transmit viruses, malware, or any other harmful or disruptive code;
- (e) To attempt to gain unauthorized access to any portion of the Service or its related systems;
- (f) To conduct bulk automated processing, data scraping, or any activity that places unreasonable load on the Platform’s infrastructure;
- (g) To use the Service in any way that interferes with or disrupts the experience of other users;
- (h) To upload, submit, or transmit any content, document, recording, transcript, or other material that you do not have the legal right to use, share, distribute, or reproduce, including without limitation content that is subject to third-party intellectual property rights, confidentiality obligations, or privacy rights, or meeting recordings for which all required participant consents have not been obtained.
6. Suspension and Revocation of Access
InnovateARM reserves the right, at its exclusive discretion and without prior notice or liability, to suspend, restrict, or permanently revoke your access to the Service or any part thereof, for any reason or no reason, including but not limited to:
- (a) Breach or suspected breach of these Terms;
- (b) Conduct that InnovateARM determines, in its sole judgment, to be harmful to the Platform, other users, or InnovateARM;
- (c) Failure to pay any amounts owed;
- (d) Fraudulent, illegal, or abusive activity;
- (e) Extended period of account inactivity;
- (f) Discontinuation or modification of the Service.
InnovateARM will endeavor to provide reasonable notice where practicable, but is under no obligation to do so. Upon termination of your access, your right to use the Service ceases immediately. Provisions of these Terms that by their nature should survive termination will do so, including without limitation Sections 2, 7, 8, 9, 10, and 11.
7. Disclaimer of Warranties
THE SERVICE IS PROVIDED “AS IS” AND “AS AVAILABLE” WITHOUT WARRANTY OF ANY KIND, EITHER EXPRESS OR IMPLIED. TO THE FULLEST EXTENT PERMITTED BY APPLICABLE LAW, INNOVATEARM INCORPORATED EXPRESSLY DISCLAIMS ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO:
- (a) IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT;
- (b) WARRANTIES THAT THE SERVICE WILL BE UNINTERRUPTED, ERROR-FREE, SECURE, OR FREE FROM VIRUSES OR OTHER HARMFUL COMPONENTS;
- (c) WARRANTIES AS TO THE ACCURACY, RELIABILITY, COMPLETENESS, OR TIMELINESS OF ANY CONTENT OR INFORMATION PROVIDED THROUGH THE SERVICE;
- (d) WARRANTIES REGARDING THE RESULTS THAT MAY BE OBTAINED FROM USE OF THE SERVICE, INCLUDING THE ACCURACY OR RELIABILITY OF ANY AI-GENERATED ANALYSIS, RECOMMENDATIONS, OR PWIN SCORES.
AI-GENERATED CONTENT IS PROVIDED FOR INFORMATIONAL AND DECISION-SUPPORT PURPOSES ONLY AND DOES NOT CONSTITUTE PROFESSIONAL ADVICE. YOU ARE SOLELY RESPONSIBLE FOR ALL DECISIONS MADE IN RELIANCE ON OUTPUT FROM THE SERVICE.
8. Limitation of Liability
TO THE FULLEST EXTENT PERMITTED BY APPLICABLE LAW, INNOVATEARM INCORPORATED, ITS OFFICERS, DIRECTORS, EMPLOYEES, AGENTS, AND LICENSORS SHALL NOT BE LIABLE FOR:
- (a) ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, PUNITIVE, OR EXEMPLARY DAMAGES, INCLUDING LOSS OF PROFITS, REVENUE, DATA, BUSINESS OPPORTUNITIES, OR GOODWILL, ARISING OUT OF OR IN CONNECTION WITH YOUR USE OF THE SERVICE, EVEN IF ADVISED OF THE POSSIBILITY OF SUCH DAMAGES;
- (b) ANY LOSS OR DAMAGE ARISING FROM UNAUTHORIZED ACCESS TO OR ALTERATION OF YOUR DATA;
- (c) ANY LOSS OR DAMAGE ARISING FROM YOUR RELIANCE ON AI-GENERATED ANALYSIS OR RECOMMENDATIONS;
- (d) ANY MATTER BEYOND INNOVATEARM’S REASONABLE CONTROL.
IN NO EVENT SHALL INNOVATEARM’S TOTAL CUMULATIVE LIABILITY TO YOU FOR ALL CLAIMS ARISING OUT OF OR RELATED TO THESE TERMS OR THE SERVICE EXCEED THE GREATER OF (I) THE TOTAL FEES PAID BY YOU TO INNOVATEARM IN THE TWELVE (12) MONTHS PRECEDING THE CLAIM, OR (II) ONE HUNDRED US DOLLARS (USD $100).
Some jurisdictions do not allow the exclusion or limitation of certain warranties or liabilities. In such jurisdictions, the above exclusions and limitations shall apply to the maximum extent permitted by law.
9. Indemnification
You agree to defend, indemnify, and hold harmless InnovateARM Incorporated, its officers, directors, employees, agents, and licensors from and against any claims, damages, losses, liabilities, costs, and expenses (including reasonable attorneys’ fees) arising out of or relating to: (a) your use of the Service; (b) Your Content; (c) your violation of these Terms; or (d) your violation of any applicable law or the rights of any third party.
10. Governing Law and Dispute Resolution
These Terms shall be governed by and construed in accordance with the laws of the State of Connecticut, United States, without regard to its conflict of law provisions. You agree to submit to the exclusive personal jurisdiction of the state and federal courts located in Hartford County, Connecticut for the resolution of any disputes arising out of or relating to these Terms or the Service.
Any claim arising out of or relating to these Terms or the Service must be brought within one (1) year of the date on which the cause of action arose, or it shall be permanently barred.
11. General Provisions
11.1 Entire Agreement
These Terms, together with our Privacy Policy, constitute the entire agreement between you and InnovateARM with respect to the Service and supersede all prior agreements and understandings.
11.2 Amendment
InnovateARM reserves the right to modify these Terms at any time. We will provide notice of material changes by posting the updated Terms on the Platform with a new effective date and notifying registered users by email. Your continued use of the Service after any amendment constitutes your acceptance of the revised Terms. Prior versions of these Terms are accessible at pursuitark.com/terms/versions/.
11.3 Severability
If any provision of these Terms is found to be invalid, illegal, or unenforceable, the remaining provisions shall remain in full force and effect.
11.4 Waiver
InnovateARM’s failure to enforce any right or provision of these Terms shall not constitute a waiver of that right or provision.
11.5 Assignment
You may not assign or transfer your rights or obligations under these Terms without InnovateARM’s prior written consent. InnovateARM may assign these Terms or any of its rights or obligations hereunder without restriction.
11.6 Force Majeure
InnovateARM shall not be liable for any failure or delay in performance resulting from causes beyond its reasonable control, including acts of God, natural disasters, war, terrorism, civil unrest, pandemic, government action, or failure of third-party services.
11.7 No Third-Party Beneficiaries
These Terms do not confer any rights or remedies on any third party.
12. Contact Us
For questions regarding these Terms, please contact:
InnovateARM Incorporated
2389 Main St, Suite 100
Glastonbury, CT 06033-4617
United States
Email: support@pursuitark.com
Phone: +1-860-365-9464
This document is PursuitARK Terms and Conditions Version TC.1.00.000, effective July 9, 2026. © 2026 InnovateARM Incorporated. All rights reserved. The PursuitARK Platform, its code, methods, processes, and all related intellectual property are the exclusive proprietary property of InnovateARM Incorporated and may not be copied, reproduced, or distributed without express written permission.